Create Your First Project
Start adding your projects to your portfolio. Click on "Manage Projects" to get started
Ferrari Concept Commercial
Project type
AI PROJECT
This concept commercial was created as a personal portfolio project and is not affiliated with, endorsed by, or commissioned by Ferrari.
The project was developed using a custom AI production pipeline that I designed and built with Claude Code. The workflow combines multiple AI technologies into a unified creative process, allowing me to maintain full creative direction from concept development and storyboard planning through image generation, animation, voice-over, editing, and final color grading.
Rather than relying on a single AI tool, the focus of this project was to explore how custom AI workflows can be integrated with traditional filmmaking principles to produce cinematic commercial content. My goal was to develop a structured production pipeline that emphasizes storytelling, visual quality, and creative control while pushing the boundaries of AI-assisted content creation.
